Monday, March 16, 2009

Google Behavior Search - To frusturate or not to frusturate?

With search engine position and rank being dead, website owners seem to be finding other more comprehensive concerns with Google search and its new shift. While some expert seem to be claiming that traffic has become the #1 Google concern with the personalized search, many others beg to differ.

Google's Personalized search is keeping track of your IP Address and several other search factors. Of course with this there is no way that searches will remain relevant, if anything, in any way what so ever. The Behavior based Google Search is taking into account, apart from your IP Address, your most visited pages, previously visited pages, the types of searches you conduct and not to mention the geo-location. So now your searches will more or less be tailored to fit your needs. Or will they really fit your needs at all?

This new behavior-based search might not always be able to give you the exact answers to all your queries. And by always I mean whenever you feel like searching otherwise...

Suppose you are used to searching for various kinds of banking needs and generally spend all day long searching for these specific needs and techniques. And say that you are a huge movie buff also. Now for instance one day you forget the name of this actor who came in a certain movie. What do you do? You will Google of course... and type in a general search for the actor. What do you get? Well with Google's Personalized search you are more likely to get data more or less similar to your earlier work related searches. Why? Because this behavior-based search
of Google's will probably not be able to distinguish between work queries and your movie-actor based search. Thus... you are likely to get frustrated with the kind of results you will get. So typically classic-Google-beta-frustration style... ain't it?!!!

Reminds anyone of Google's Monopoly... ahem.. adventures from the not-so-distant-past? Seriously, I think it's just another one of those growing-the-business attempts. Humph!

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