Website Essentials - 3 Must Haves

When implementing tricks of the trade on your website there are 3 things you just can't ever go wrong with. Big or small, every website deserves these 3 essentials:

Implement SEO >> Upgrading your website or working on launching a new one from scratch, consider SEO. It's never too late to implement SEO and the sooner you do it, the better. So start today!

Creating Quality Content >> Whether you own a website or just a blog, you can never be too big or too little for quality content ever. No matter how much traffic you get (or don't get), no matter what business you're running, you would always need good content. Even when you think that your visitors don't read it or your services aren't popular enough... Quality content on your webpages can just never be enough. So keep updating good content every now and then!

Link Sharing >> Link sharing is good. Distribute some of the content from your website to others on a free-reprint basis. This helps in not just earning links but will also increase your visibility chances and bring more traffic to your website.

Easy, isn't it? ;)

Instant Website Knockouts - Insignificant SEO Worries

And Murderous March continues...

There are some things in SEO on which we like spending our time. Then there are a few things we have to spend time on. And then there are a few others we should NOT be spending time over at all, let alone think about them.

These 'other things' we should 'Not be spending time on' are what I refer to as the 'Instant Website Knockouts'. Research shows that small business owners are amongst the hard hit by these as they tend to obsess over many insignificant SEO related things. So a word of advice...

Don't knock yourself out fretting over the following:

Google Page Rank Obsession >> In case you didn't know, Google Page Rank is not very significant. What the page rank tool bar probably shows you are rankings that are many months old and are barely relevant. What you should be concerned more with is whether or not any of your web pages got stuck in the supplemental index.

Multiple Domains >> Trying to get yourself up in the SERPs by having additional domains or multiple sub-domains is a bad idea to start with. Multiple domains are generally required under different considerations and are mostly this involves user's involvement. Don't try to be over smart with the search engines or the users by spreading out your content over many domains.

Website Submissions to Search Engines >> Huge wastage of time and big loss of money. Search engines are generally crawler-based and will find your website eventually. So don't waste your time submitting your website to search engines. So not the in-thing anymore.

Website Rankings >> It's absurd checking your website rankings every day. If they have dropped down, your looking constantly at them will not make them come back. The best thing to do is to keep working on improving your web pages.

Replying to SEO spam emails >> Don't ever believe a company that claims that you can buy over a 2000 quality links for a mere $50 or less. Neither should you believe any claim of getting your website submitted to over 1000 websites and search engines with just one click. It's not likely that an authetic SEO company would send you such an email. If it sounds too good to be true, it could be spam.

The list can continue well beyond this point. Your comments and suggestions are welcome :)